STUDIES SHOW THAT ALL THINGS CONSIDERED, MOST PEOPLE ORIGINALLY FIND A WEBSITE THROUGH A SEARCH ENGINE
SEO Demystified
If the search engines’ basic goal is to determine the most popular websites in each niche, which of these approaches make more sense:
- spending enormous amounts of time employing tricks and gimmics to try and convince the search engines to rank your website number one;
- or, spending the same amount of time working toward actually becoming the number one website in your niche?
If you answered #1, you should probably find another SEO company to work with! Our goal is to help you establish long-term, solid search engine rankings as well as build a foundation for your brand across a spectrum of online and social media.
Our SEO Services Include:
On-page Optimization
On-site optimization is a lot more than just title tags and keywords these days. We have the experience to conduct a complete audit and upgrade to your site’s HTML code and overall structure. Additionally, we can ensure that your content management system is properly optimizing the content in your site, implementing the necessary tags, properly creating the menus, internal links, search friendly URLs and more.
Link Building
While some link building techniques such as article distribution are no longer effective ways to promote your site, press releases, guest blogging, blog commenting, and online classifieds and some online ads are still very effective ways to help generate high quality links to your site. We use only the most white-hat and search engine friendly techniques.
Local Search Marketing
When your product or service only needs to be marketed in a specific geographical location, we have developed a number of techniques to push you over the top of your local competition. By limiting your exposure to the local area, your overall competition in the search engines goes down, making it easier to dominate the search engine results.
Content Development
As they say, “content really is king.” One of the simplest and best ways to stay on top is by creating high quality content that generates interest and discussion on a regular basis. If you are not good at coming up with content on your own, our writers can do it for you.
Infographic Design
Infographics are highly visual representations of information, facts, figures, charts, tables, and data of any kind. The whole idea behind an infographic is to make it possible to “see” data rather than “read” it. When these graphics are done right, they can be incredibly viral and lead to lots of sharing and linking on social media sites.
Press Release Writing & Distribution
One of the most important aspects of contacting the public with information about new goods or services is by using press releases. Creating and distributing an effective press release is one of the most certain ways to gain the publicity your company deserves.
RSS Feed Optimization & FeedBurner Integration
Proper optimization and distribution of your site’s RSS feeds are critical elements of running a successful SEO campaign. RSS Feeds are a really neat way for websites of any size to distribute their content well beyond the visitors just using browsers. FeedBurner, owned by Google, is one tool that helps elevate and publicize your website’s RSS feeds.
Blog Commenting
Spreading the word about your website is more than just talking about yourself, it is also about joining in the conversation. By commenting on important articles and news stories that affect your industry, you can spread your reach and be seen by others as more of an authority figure within your niche. Building a positive reputation and authority in your community can provide all kinds of benefits to your search engine rankings and other marketing initiatives.
Social Media Marketing
Today, you cannot have search engine optimization without social media. Without a social element to your SEO you have nothing. Read more about Social Media Marketing here.